Services

At Soapbox PR, we can provide you with a tailored communications that suits your business needs and budget. We are a full service public relations and marketing communications agency. A sample of our services are below: 

PR Strategy Development & Implementation

Working with clients to understand their goals and develop strategies to meet them, whether it’s generating sales leads, raising your brand profile or making sure every aspect of your business reflects and reinforces your vision and values. Developing and refining your points of difference in a competitive market, and ensuring every aspect of your business or organisation communicates a consistent and positive image. Identifying and adapting traditional and cutting-edge PR tools to position your business or organisation in way that resonates with your ideal customer or audience. Working with budgets large and small to find the most cost effective way to communicate your message.

Community & Stakeholder Engagement

Working with clients to create a positive (or at least benign) climate of public opinion that enables them to deliver their project effectively and with community support. Establishing community consultation processes to inform the development of a project, and providing accessible and meaningful ways for the community to be engaged.

Websites & Internet Marketing

Working with clients to help them understand the role of online media in their overall marketing mix. Creating websites that are far more than the traditional company brochure in an on line format, and maximising the potential of electronic media to help create relationships and dialogue with customers. Recognising the power of your online presence to create and sustain your overall ‘brand personality’ with user friendly website design, strong branding and content that is dynamic, interactive and relevant to your target audience. 

As part of our partnership with the Achieve More Online team, we can project manage and deliver your brand new website, with professional copywriting, design, a content management system and ongoing SEO from as little as $5000 for a small business website.

Social Media

Facebook. Twitter. LinkedIn. Google + & More. Providing social media strategies that work and finding where your target market is active in the social media space. From managing your social media prescence, to creating strategies, to managing social media advertising campaigns. 

Media

The oldest and still one of the most effective PR tools in the book. Crafting media releases that promote your key messages and translate your business activities into newsworthy stories. Pitching stories to print and electronic media, and using our understanding of how the media works to maximise your exposure.

Copywriting

For Flyers / Brochures / Fact Sheets: Punchy copy that is on message and suited to your target audience. From technical writing to sales pitches, corporate messaging to consumer-friendly copy.

For the Web: Copy that is targeted to your target audience, yet key-word rich and search engine friendly. 

Branding & Production of Marketing Materials

Your brand is more than a logo, it’s a representation of how you perceive your business and how you want your business to be perceived. It should encapsulate the personality of your organisation, and resonate with the people you want to talk to. It needs to work in a variety of media – from stationery to office fit out, from an online presence to signage and brochures. It needs the flexibility to adapt to a changing market, but a fundamental consistency that speaks to your core values and vision. We can help you to distill your brand essence and create a presence that will support your organisation over the long term.

Promotional Campaigns

Finding quirky ways to promote your business, from events to publicity campaigns.